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Surprisingly, there isn't a topic for this. Now there is. Woohoo.
This is the first tournament with 24 teams, but unlike the men's tournament when it transitioned from 16 to 24 teams, the gulf in class between 1 and 24 is huge (with the exception of El Salvador's men getting stage-fright and losing 10-1 to Hungary). Especially Africa has seen some mixed results.
Germany 10-0 Ivory Coast - Ivory Coast's first World Cup, and first time playing against a non-African team (unless we count a friendly tournament in France in 1992, where they conceded a relatively modest 13 goals in 3 games against France, the CIS and USA U-20). Probably not the ideal opponent for them in their first match. The loss was blamed on "lack of preparation". Certainly, they should have arranged at least 1 match against a non-African team before the tournament.
Cameroon 6-0 Ecuador - Cameroon and Ecuador both appearing for the first time. Cameroon benefited from Ecuador's poor discipline, scoring 3 penalties. Before the match, I would have put the chances of a draw as pretty high, but it seems on the day that Cameroon were better prepared, and also they had the benefit of competing in the 2012 Olympics.
Nigeria 3-3 Sweden - Nigeria caused problems for Sweden, who are no longer dominant, but are still comfortably a Top 10 team. As usual for African teams, it was their "athleticism" and "speed" that caused problems.
Back in Africa, if Nigeria, Cameroon and Ivory Coast were to play a tournament, the results would probably be close. Nigeria perhaps winning by 1 against Cameroon, and 2 or 3 against Ivory Coast. However, their experience of playing against non-African teams is certainly telling.
Outside Africa, debutants Thailand also looked out of their depth - a 4-0 defeat to Norway, but it could have been worse. They were seemingly outdone by the sheer size of the Norway players.
However, these teams (Thailand and Ivory Coast) are in reality not even in the Top 24, but somewhere around the 30-35 rank. It's just because of the continental breakup of qualifiers that they got in in the first place (Thailand only sneaked in because North Korea was suspended). It will be interesting to see who comes out on top in the match between the 2 inexperienced teams (Ivory Coast v Thailand). An interesting contrast in styles. Thailand has limited experience against non-Asian teams (a few games against Australia, a 7-0 defeat to Netherlands in a friendly), but this might not be enough if Ivory Coast get physical. It seems that in women's football, it's still possible to play direct, physical football and 'bully' technically more gifted but physically smaller teams into defeat.